Tesla innovation in the field of solar energy

Solar photovoltaic webex tesla due to its market value of $300 billion on the site was too much in the past few weeks. Many people think the price is too ridiculous for a car maker. However, tesla in battery supply chain network, supercharger, wireless software updates, brand appeal and artificial intelligence ( AI) Lead is recognized. And Wall Street, even the most followers tesla also did not notice the tesla innovation in terms of solar energy.

the shorts are always said, tesla buy SolarCity just to save the company's co-founder, elon & middot; Musk cousin Peter Rive and Lyndon Rive. Tesla solar roofs and traditional solar panels business after many setbacks, not against short of this negative talk well. So, the end of this story?

tesla has a total plan, the plan of part 1 ( Issued by the about 14 years ago) Is mainly about cars. But also by installing SolarCity ( A few years ago merge to tesla's) Solar panels to make its customers tend to use new energy. Tesla in total in the original plan has completed this goal, but the company on the car and battery business seems to be no more advantage than its competitors, tesla seems to be doing the same thing with the others.

the second part of the plan is published four years ago, plans to create a smooth running and beautiful with battery solar roof, ahead of personal use, solar portal, and then application scale around the world.

tesla home page clearly shows the order of solar energy security: 1. Simple process, less than 5 minutes order success. 2. Company provide 3 at the best price. Money back guarantee, and promised not to refuse to accept the mail.

most companies through a lot of advertising, and even door-to-door to persuade people to buy solar energy. They through advertisement for potential customers, China solar power network, and then system design to meet customer demand, finally, sales representatives sell solar products. Can't say not tesla company's sales strategy is not good, but will increase the cost of solar energy.

according to the solar energy industry association ( SEIA) On June 11, 2020 update report, & other; The supply chain, indirect cost and profit margin & throughout; Industry average per watt installation cost ( 2. $83) More than half.

how tesla sales at the same price as the big solar to small solar system? According to microeconomics, installing solar panels sales, design, and licensing costs for a small system and a 4 KWH of 16 kilowatt-hours of vlsi system is the same. So, how to control the tesla little system fixed costs?

use tesla's brand effect, elon & middot; Musk ( Elon Musk) Twitter's influence, and the owners of tesla extremely satisfied recommendation, with the system is less than $500 price to attract potential customers to rafa net website. And the vast majority of peers in this first step cost more than $5000.

from the friendly interface of the web site to order of $100 fee to the customer's interest into order. The perfect balance of customer serious buying behavior and its from the impulse of desire at a low price.

provides the high quality of installation. Tesla in improving sales of solar energy in the process, will encounter some difficulties, but as long as enough to focus on problem solving, China solar power network, it will be able to ride out the storm.

in the event of a problem to provide quality after-sales service. Similarly, tesla in improving sales of solar energy in the process, will encounter some difficulties, but it will also learn how to effectively deal with the problem.

tesla's money back guarantee service is a classic behind the marketing strategy, solar panels, but without the implementation of high quality, so will cause: 1. High returns, costs and lost sales; 2. If you don't refund, the customer will think the company does not keep his promise, which cost on the reputation of the company.

elon & middot; Musk ( Elon Musk) How to Model 3 a success, we all see, even if the increased production and delivery quantity also brought a lot of unexpected challenges. If the tesla can also committed to improve the installation of solar panels in the coming years, perhaps is expected to create solar industry and a successful case.

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this paper statistics the September to today issued a total of 2. 85 gw pv power plant EPC and 1. 9 gw component bid opening information. Among them, the EPC project owner units is given priority to with soe/state, solar power network, this also reflected from the side, in project bidding and parity, the state-owned enterprises have become the absolute main force. Specifically, CGNPC in development of 410 mw, 603 mw, guangzhou energy saving 220 mw, 345 mw, jin can group the people vote for 200 mw, 190 mw hubei energy group, huaneng power 180 mw